Google AdWords Essentials - A Beginner's Guide to Digital Advertising

Home > Google AdWords Essentials – A Beginner’s Guide to Digital Advertising

Objective

Empower beginners with the foundational knowledge and practical skills required to effectively navigate and utilize Google AdWords for successful digital marketing campaigns.

Agenda

Morning Session: Introduction to Google AdWords

9:00 AM – 9:30 AM: Registration and Welcome
9:30 AM – 10:00 AM: Unveiling the World of Google AdWords
10:00 AM – 11:00 AM: Navigating the AdWords Interface
11:00 AM – 11:15 AM: Morning Break

Mid-Morning Session: Crafting Your First Ad Campaign

11:15 AM – 12:30 PM: Building Your Debut Ad Campaign
12:30 PM – 1:30 PM: Lunch Break

Afternoon Session: Optimizing Your AdWords Experience

1:30 PM – 2:30 PM: Mastering Ad Copy and Extensions
2:30 PM – 3:30 PM: Budgeting and Bidding Basics
3:30 PM – 3:45 PM: Afternoon Break

Late Afternoon Session: Monitoring and Measuring Success

3:45 PM – 4:30 PM: Decoding Campaign Metrics
4:30 PM – 5:00 PM: Q&A and Next Steps
4:30 PM – 5:00 PM: Q&A and Next Steps

Note

This training is tailored for beginners; no prior AdWords experience is required.
Participants are encouraged to bring laptops for hands-on exercises.
Resources and course materials will be provided electronically.

Conclusion

Equip yourself with the essential skills to kickstart your journey in digital advertising. The Google AdWords Essentials training promises a comprehensive and interactive learning experience for beginners, setting the stage for successful online marketing campaigns. Get ready to dive into the world of digital advertising!

DATE, VENUE AND FEES

Date : 20th January 2024

Venue : Max Automation SDN. BHD.(1367237-W) 27-1, Jalan Desa, Taman Desa, Kuala Lumpur 58100, Wilayah Persekutuan Kuala Lumpur, Malaysia

Location : https://goo.gl/maps/V1TZ1vkDxdH2

FEE: RM1200