The term SEO stands for Search Engine Optimization. It is the process of increasing the traffic to your website by organic search engine results. In terms of SEO, the three most important things are to…
What Is Digital Marketing? In simple terms, this is a form of online marketing and when it’s offline, it is known as traditional marketing. The basic principles, values and marketing strategies of traditional marketing are…
Perception differs from people to people, some think marketing is advertising or branding or some other vague concept. While all these are associated with marketing, they are not one and the same. Here’s the simplest,…
PPC is not always the right channel to try when you are going for a mass marketing drive. But PPC can be efficient to de-clutter the distractions and noise in your marketing messages when your…